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Digital transformation is fundamentally reshaping the landscape of the oil and gas industry, ushering in an era of unprecedented efficiency, precision, and innovation. At its core, this transformation harnesses advanced technologies such as the Internet of Things (IoT), blockchain, big data analytics, and artificial intelligence (AI). These technologies are revolutionizing traditional operational paradigms by enabling […]

In the dynamic realm of upstream operations within the oil and gas sector, artificial intelligence (AI) and machine learning (ML) are emerging as transformative technologies capable of unlocking new levels of efficiency, cost-effectiveness, and operational excellence. AI and ML algorithms are revolutionizing how companies explore, drill, and extract hydrocarbons by leveraging vast datasets and sophisticated

It is well known that many strategies fail in implementation due to common organizational obstacles and barriers. In CERTEGLOBAL Consulting, we developed the “Implementation Mission” framework as a strategic management tool to assist in and facilitate strategy formulation, implementation, and evaluation. The framework guides the strategy implementation process, moving the strategy from a mere paper